TEXTiUM is a revolutionary text messaging platform that allows modern day texting, tracking and quality real-time leads to be added to any direct mail campaign.

Published on: April 5, 2018 | Location: St. Charles, Missouri | Tags: Direct mail marketing
TEXTiUM is the optimal lead generating platform for the direct marketing industry. The technology allows the consumer to immediately respond to a direct mail offer through their phone, provides an instant personalized response to the consumer directly to their smartphone, collects their mobile phone number and instantly delivers the information to the advertiser in the form of a real-time quality lead.

Advertisers target specific customers with a unique offer or message using a direct mail piece. When the consumer uses a text to respond to the direct mail offer, they receive a personalized reply created specifically for them. As the consumer responds, TEXTiUM acquires their mobile phone number that is combined with other pertinent data and instantly forwarded to the advertiser as a qualified lead.